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MSJ Plumbing – Getting Found and Growing Fast

Location: South Brisbane
Industry: Plumbing services

MSJ Plumbing is a well-established family-run business with over 18 years of experience and a reputation for reliable service across South Brisbane. Despite having a loyal customer base, they faced a major problem — they were struggling to be found on Google.

They wanted to grow into new areas across Brisbane but lacked the online visibility to do it. Most of their work came from Brisbane suburbia, where many customers struggled to afford the level of service the business delivered. While the business had a solid base of clients, including some rural properties on the city's outer edge, not enough new leads were coming in.

  • A new website was designed to give the business a modern fresh look to better represent the brand.
  • Additional pages were added to cater for the different market sectors the business is targeting.
  • Additional pages were also added to cater for the different regions the business served.
  • Improved SEO structure was created with improved content and back links to help the site be found organically.

Project info

Client: MSJ Plumbing
SERVICE: Web Development
Date: January 12, 2025
CATEGORY: New Business
Team: Richard, Sudhanshu and Rajesh
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A Fresh New Look and Improved SEO Structure

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What we did: We redesigned website and expanded it from 10 to 19 pages to increase content, improve the customer flow, and broaden their SEO footprint. We also launched a targeted Google Ads campaign to immediately start driving qualified traffic and enquiries.

The first three months
Improved website to represent the brand with improved customer journey flow.
Organic website traffic grew by 73.5% in the first three months.
In one town, organically they’re now on the first page.

Ready to bring your idea or campaign to life? Talk to us today.

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